IMPROVE CONVERSION RATES AND BOOST RANKINGS
Our vast knowledge of Google Analytics helps our clients understand what they need to do to improve their conversion rate, boost their Google ranking and get the most out of their website and individual campaigns.
TAG MANAGER
We will review and make recommendations on your current use of Google Analytics. Or, if you don’t already have Google Analytics, we will integrate Google Analytics with your website, configure your account, set up user responsibilities, set up filters and ecommerce tracking, where necessary, and define goals to track your conversions. In addition, we will add Tag Manager so that you can add tags for traffic analysis and marketing optimisation.
GOOGLE ANALYTICS
At Harrison Digital, we are experts in Google Analytics, giving our clients fresh insights into their website visitors and campaign successes.
Our vast knowledge of Google Analytics helps our clients understand what they need to do to improve their conversion rate, boost their Google ranking and get the most out of their website and individual campaigns.
DATA HANDLING
Or, where required, we will handle your analytics data for you, giving you regular comprehensive reports on, for example, your search engine ranking, the visitors to your website, conversion rate, the success of your social media campaigns and digital paid ads etc.
TRACKING VISITOR WEBSITE INTERACTION
Google Analytics is one of the best ways to track how visitors interact with your website. You can use the information it provides in the following ways:
- USABILITY
- OPTIMISE
- TARGET
IMPROVE WEBSITE USABILITY
IMPROVE WEBSITE USABILITY
Understanding how visitors use your website is key to improving their experience and ultimately increasing your conversion rate. Google Analytics not only reveals the content visitors spend longest with, but also highlights their journey through your site and which pages have the highest bounce. You can use this information to optimise your pages for conversion – making your website work harder for you.
OPTIMISE YOUR CAMPAIGNS
OPTIMISE YOUR CAMPAIGN
Google Analytics data shows you what works and what doesn’t. With this information you can fine tune existing marketing campaigns, create new ones according to what you have learnt and ditch those that aren’t working. You can even set up a remarketing campaign using Google Analytics – a fantastic way to remind prospects of your brand.
UNDERSTAND YOUR AUDIENCE
UNDERSTAND YOUR AUDIENCE
Google Analytics gives you in-depth information about the visitors to your site, including location, gender, age etc. You can use this information to create more targeted ads and page content, using the most relevant keywords.
What others say about us…
Andy has vast knowledge across all Digital Marketing platforms, and delivers fantastic informative presentations within events. I would recommend if anyone get’s the opportunity to attend one of Andy’s events they should grab it with both hands, as I know you will take away a number of great idea’s to improve the efficiency of your Digital Marketing.
Andy is a highly valued member of the Imparture training faculty. His training delivery regularly receives exemplary feedback for his personable style and his extensive knowledge of social media and digital marketing. Working with Andy is a pleasure and look forward to working with him moving forwards.
Andy and the team supported us both delivering training and working on campaigns and video production and became a valued memeber of the outsourced team.
Andy provided some excellent consultancy for us. He took time to really understand our brief to ensure he delivered on our objectives. Fantastic approach and would recommend to anyone.
